The Halo Effect

I was very fortunate to come across this book - so far the best business book I have ever read!

This post contains an excerpt of the review I posted in Amazon.

"We as humans deal poorly with uncertainty. We like explainations (the simpler and the shorter the better), we like (and create) heroes (the superman, superstar CEO) and we like to believe that the world is fair, and that the worthy and the good will succeed and prevail at the end. We also love stories - the drama, the suspense and the happy ending. Above all... our society, our schools, our religions and our media lead us often to forget how to think, specially by ourselves."

Again, do not accept passively what you are told, what you hear and what you read. Always apply your critical thinking and jugdment.

Above all, make up your own mind and think for yourself.